Following a consumer boycott in the nation, Nike CEO John Donahoe defended the company's operations in China this week by declaring that Nike is a brand that is "of China and for China." Donahoe's comments were in response to the boycott. As of the end of the company's fiscal year, the fourth quarter had been a successful one for Nike, with the company reporting a total revenue of $12.3 billion and a profit of $1.5 billion.